About

What will marketing look like in 2030?

 

McKenna Sweazey is an experienced global marketer, working for brands such as YSL, Google, and the Financial Times. Her focus is taking marketing best practices and applying them to Web3 opportunities for fashion and beauty brands. She’s the author of a popular newsletter, metaXmoda, covering evolving perspectives in Web3 marketing. And her first book, on Digital Empathy, is coming out this fall from Career Press.